Current:Home > MarketsHeidi Klum poses with daughter, 20, and mom, 80, in new lingerie campaign -GrowthSphere Strategies
Heidi Klum poses with daughter, 20, and mom, 80, in new lingerie campaign
View
Date:2025-04-14 14:25:14
For Heidi Klum, modeling is a family profession.
On Monday, the "America's Got Talent" judge shared pictures from a new ad campaign that features Klum, 51, posing with her 20-year-old daughter, Leni Olumi Klum, and her 80-year-old mother, Erna Klum.
"Three generations ❤️❤️❤️ New @intimissimiofficial with @leniklum and my mom 🥰," Heidi Klum captioned her Instagram post. In the first photo, Heidi leans her cheek against the back of her mom's head as Erna embraces Leni from behind. All three are wearing long-sleeved shirts from the Italian lingerie brand's cashmere collection.
In the second photo, Heidi and Leni are posing in the same semi-sheer tops that show off bras worn underneath. Though they donned black bottoms in the prior shot, they modeled lace underwear in this one. Heidi models solo in the third and final picture.
The week prior, Heidi teased the multigenerational photoshoot by posting a video of herself and her mom in a car speaking in German. They revealed to fans that three generations of Klums would be posing for Intimissimi.
Need a break? Play the USA TODAY Daily Crossword Puzzle.
Heidi and Leni's last collaboration with the Italian brand saw them posing in lingerie from Intimissimi's fall/winter collection.
In photos and a video for the campaign released last month, the mother and daughter frolicked in lacy undergarments. Heidi posed in a wine-colored scalloped bralette and "'80s style Brazilian" underwear while her 20-year-old daughter donned a lacy black bra-and-underwear set.
Inside Heidi Klum's 2024 Halloween:See her costume, inside look at her celeb-studded party
The two have posed for several Intimissimi collections over the past two years, including a red-themed line of intimates for Christmas last year. Leni started modeling in 2020, when she was 16, with her mom playing assistant in her first-ever magazine shoot for Vogue Germany.
"You're my best friend because I can tell you everything," Leni told her mom in a video taken during the shoot.
Leni is Heidi's only child with Italian businessman Flavio Briatore, and British singer Seal adopted Leni during his nearly decade-long relationship with Heidi, which resulted in three children: Lou, Johan and Henry. The couple married in 2005 and divorced in 2012.
Though Leni had several modeling opportunities while growing up, her mom preferred to keep her out of the public eye. When she turned 16, however, Heidi deemed Leni "old enough" to pursue a modeling career.
"It was only a matter of time before I would try to become a model myself. The first offer came when I was only 12 or 13, from a brand I liked to wear: Brandy Melville. At that time I begged my mother, but no chance," Leni told Vogue Germany in 2020. "Now I understand that it would have been too early."
veryGood! (87)
Related
- 'Squid Game' without subtitles? Duolingo, Netflix encourage fans to learn Korean
- Meyerbeer’s ‘Le Prophète’ from 1849 sounds like it’s ripped-from-the-headlines at Bard SummerScape
- An all-electric police fleet? California city replaces all gas-powered police cars.
- Olympics bet against climate change with swimming in Seine and may lose. Scientists say told you so
- The Daily Money: Spending more on holiday travel?
- 4 people and 2 dogs die in a house fire near Tampa
- US-Mexico border arrests are expected to drop 30% in July to a new low for Biden’s presidency
- South Carolina Supreme Court rules state death penalty including firing squad is legal
- What do we know about the mysterious drones reported flying over New Jersey?
- Baby Reindeer Star Richard Gadd Responds to Alleged Real-Life Stalker’s Netflix Lawsuit
Ranking
- Juan Soto praise of Mets' future a tough sight for Yankees, but World Series goal remains
- Families seek answers after inmates’ bodies returned without internal organs
- Jack Flaherty trade gives Dodgers another starter amid rotation turmoil
- Two sets of US rowers qualify for finals as lightweight pairs falls off
- The 401(k) millionaires club keeps growing. We'll tell you how to join.
- 2024 Olympics: Stephen Nedoroscik’s Girlfriend Tess McCracken “Almost Fainted” Over Pommel Horse Routine
- Paris Olympics highlights: Simone Biles and Co. win gold; USA men's soccer advances
- Simone Biles' Husband Jonathan Owens Supports Her at 2024 Olympic Finals Amid NFL Break
Recommendation
Small twin
Boar’s Head expands recall to include 7 million more pounds of deli meats tied to listeria outbreak
A union for Amazon warehouse workers elects a new leader in wake of Teamsters affiliation
Cierra Burdick brings Lady Vols back to Olympic Games, but this time in 3x3 basketball
At site of suspected mass killings, Syrians recall horrors, hope for answers
Are you an introvert? Here's what that means.
Double victory for Olympic fencer competing while seven months pregnant
Olympic gymnastics live updates: Simone Biles, USA win gold medal in team final